This Privacy Statement is effective and last updated as of April 4, 2016.
This site is affiliated with the applicable dealer and Nissan North America, Inc. ("NNA"). NNA and dealers will have access to personal information you enter here and your browsing activities. Each dealer is independent of NNA and has its own privacy statement. Information collected in connection with this site may also be accessed or used by other third parties consistent with this Privacy Statement and the privacy policies and/or statements of the collecting entities.
Collection and Use of Your Information by NNA and Dealers
Your information collected by dealers in connection with the site is treated in accordance with the dealer's privacy policy.
See dealer privacy policy below.
Your information collected by NNA in connection with the site is treated in accordance with NNA's privacy policy.
To view NNA's privacy policy click here: http://www.infinitiusa.com/global/privacy.
Some information provided to dealers will not be collected by NNA. In particular, this relates to credit applications.
Information Directed to Nissan Motor Acceptance Corporation
If a credit application form is submitted to Nissan Motor Acceptance Corporation ("NMAC"), the information will be handled pursuant to NMAC's privacy statement, which is located here. NMAC is independent of NNA and dealers.
Use of Cookies and Other Tracking Devices by Third Parties
Cookies placed or recognized on your computer's Web browser by third-party advertising companies on this or other websites are used in conjunction with web beacons at this website to evaluate online advertising or to tailor promotions and other marketing messages to you. NNA does not respond to "do not track" beacons or other such signals. To disable the collection of information by all web beacons used on this website, you must refuse cookies, as described in NNA's Privacy Policy, above. If you wish to opt out of this tracking at our advertising at third party sites, please visit the following sites:
In addition, NNA's use of cookies and other tracking devices is also discussed in NNA's Privacy Statement.
The dealer's treatment of cookies and other tracking devices may be different and you should review their privacy policy regarding the same.
Changes to these Privacy Policies or Statements
Any changes to the treatment of personal information collected on this site will be governed by the Privacy Statement or Privacy Policy of the collecting entity. Please review the individual Privacy Statement or Privacy Policy for changes.
Dealer Privacy Policy
Revised: 1/18/2017
AutoNation is committed to respecting the privacy rights of our customers and all visitors to our web site. We take this matter very seriously, and have instituted many policies and procedures to ensure that your privacy rights are safeguarded. The following outlines AutoNation's privacy policies and details the measures we have taken to protect your privacy, while providing you with a unique and rewarding online shopping experience.
Our Promise
AutoNation provides you with a safe, no-hassle method of researching, shopping, and purchasing a vehicle. In this regard, we address the issues of security, full-disclosure, fair and honest pricing, and provide a thorough and specific Privacy Policy.
This privacy statement covers the site www.autonation.com and subdirectories.
If you have questions or concerns regarding this statement, please contact our store General Manager at the phone number listed on the website.
What information does AutoNation collect?
As part of the vehicle research and purchase process, information such as your e-mail address, name, and contact telephone numbers will be requested. This information will be used solely as described below. When entering information on this web site, it is transferred automatically to our lead management system called Compass. The Compass system will automatically record the information and send it to an associate so that your inquiry may be answered promptly by a qualified representative near you.
AutoNation provides for limited employee access to the Compass system. Compass is a secured application that can only be accessed by entering a valid user name and password. Once you have expressed interest in being contacted, the associate will respond through a personalized email or phone call. After the initial email contact, there may be several points of communication between you and the associate by either telephone or email. At any point in the relationship you have the option of indicating by either telephone or email that you no longer wish to be contacted by the associate. In this event, the associate will access the Compass system and mark your customer record as ''closed'', at which time, you are removed from ''active'' status.
If you express interest in financing a vehicle, additional information related to creditworthiness will be requested by our dealership. This credit information will treated in accordance with our financial information Privacy Notice and only be used in compliance with applicable federal and state law.
Does AutoNation use cookies?
AutoNation does, in a limited manner, a technology called "cookies". A cookie is a small piece of text that you can agree to place on your computer's hard drive. In most cases, you can set your web browser to prompt you when a cookie request is being made from a web page, such as the dealer web site, and you have the option to accept or not. If you accept or do not reject the cookie, then your browser adds the text in a small file, which will expire in 90-days. Accepting cookies in no way gives us access to your computer or any personal information about you. It is merely a method of storing information to improve your online experience. It will assist us in making your site visit easier and more productive. Technically, cookies are harmless, occupying just a few bytes on your hard drive. Note that personal information is often contained in or linked to a cookie (such as email address, zip code, etc.). The only time that we receive such information is if you volunteer it by typing in the information. The use of the personal information is limited to being contacted by the ISG as described above, or, for obtaining financing if you request.
The following describes how our website uses cookies and how we provide you with a more personalized experience:
Marketing:
We publish special promotions, pricing promises, brand name and various other messages on the internet to help consumers find our web sites. In order to determine which method is most effective, a cookie is used to capture which method was used to find our web site. The information included in the cookie is limited to only the message identifier.
Pixel tags and cookies are used in those email messages and on our website to help us measure the effectiveness of our advertising, how our visitors use our site and to enable us to provide more focused and subsequent email marketing communications to you.
Does AutoNation track my visits?
At AutoNation, our site may also gather information about which areas of our site receive the most visits and user visit history. This is done by the placement of a cookie on your computer. Additionally, we send site metrics information to a third-party service provider by the use of cookies and web beacons, who then aggregates the captured data. The type of data captured includes; search engine referral, traffic driven by ad banners or other online promotions, how visitors navigate around the site, and the most popular pages. We also track technical information, such as the browser version and operating system of visitors, to deliver a better site design for our visitors. The data is analyzed, generating several different types of reports showing different views on the data collected. We do not capture any information about any individual's use of the site - rather only aggregate data is captured. Our third-party metrics provider is obligated to strict confidentiality restrictions and is not permitted to sell or use our dealer’s aggregate site data for any purpose other than for providing us with the metrics information. We do not share, sell or provide any of this aggregate data with outside companies, with the exception noted above. Furthermore, we do not track where you go on the Internet.
How is email used on AutoNation?
A customer provides an email address to AutoNation in two instances:
1. Price Quote - if a customer clicks on "price quote", an email address is requested. In accordance with various state laws, a specific price quote can only be offered to a unique individual - not to the public at large. In order to provide you with a price quote on the site, you must first identify yourself as an individual by entering your email address.
2. Contact Form - if a customer wishes to be contacted by an ISG, the customer completes a form that includes a request for their email address.
In both cases where an email address is requested, the customer voluntarily submits their email address in order to receive follow up information, a specific price quote, or establish a relationship with an ISG. Each email you receive from us will contain an opt-out link which can be used in the event that you no longer wish to receive communications from us.
Additionally, you can email or call the ISG using the information provided in their first email contact to you. There are opt-in links on our websites should you wish to receive promotional communications from us in the future. All email communications contain a link that can be used to opt-out from further email communication.
Does AutoNation share any information it collects with outside parties?
At AutoNation, we consider the information you choose to share with us personal and confidential. We will not rent or sell your name, address, e-mail address, credit card information or personal information to any third party without your permission, except as may be required by law. We may provide your information to third party service providers (subject to confidentiality agreements) that perform services on our behalf or to vehicle manufacturers or their respective captive finance companies. There are several points within our site that link to third party sites (e.g., Kelley Blue Book, CarFax, ) that may require various pieces of personal information. Each of these sites has their own Privacy Policy governing use on their sites. Web site visitors may check the specific privacy statements of any web site before providing any personally identifiable information.
Sharing of Information among affiliates
Our affiliates are other companies in the AutoNation, Inc. corporate family. In addition to using affiliates to perform services, we may share your information among our affiliates.
Does AutoNation provide a way to update or remove personal information?
A customer wishing to change, or update, personal information may do so by contacting the dealership by email or telephone and stating their wishes at any time.
Why are we telling you all this?
Because AutoNation is a firm believer and active participant in consumer privacy, we maintain these policies that give our visitors full disclosure. AutoNation believes in improving the customer's online shopping experience through the responsible and secure collection and usage of customer data.
Your Consent
As a condition to using the AutoNation site, we require your approval to collect this data. By visiting AutoNation you agree that we may collect and use this information as stated in our privacy policy. If we change our privacy policy, we will post the changes on this page so you are always informed about what information we collect, how we use, and under what circumstances we disclose it.
Changes in this Privacy Statement
If we decide to materially change our privacy policy, we will post those changes to this privacy statement, the homepage, and other places we deem appropriate so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it.
AutoNation Security Statement
At AutoNation, we've taken important measures to keep the information you share with us safe and secure.
Secure Technology
AutoNation uses Secure Sockets Layer (SSL) encryption technology to protect your personal information provided on credit applications and where credit card information is required. SSL encrypts or codes this information as it travels over the Internet, and is then decoded by AutoNation and its business partners who facilitate your transactions on this web site.
We do not read personal communications. We do not give out your telephone number, credit card information, or screen names, unless authorized to do so or as required by law.
How do I know when my information is protected?
You can tell if you are using a Web browser that supports SSL if a "key" or "padlock" icon appears in one of the lower corners of your screen (For example, when using Internet Explorer you will see a padlock). When you enter a secure page, the key is "un-broken" or the lock is closed. This means that your communications are now secure, encrypted, and cannot be read by non-authorized sources. Another sign that you are in a secure transaction mode is a URL that begins with "https:". When you see any of these symbols on your browser, you know that your information is protected and you can interact with the website with confidence.
Security and Applying for a Loan
When applying for an auto loan on the AutoNation web site, your credit application is sent directly to the dealership that you have chosen. The credit application is securely collected and transmitted using SSL technology that encrypts your personal information as it travels over the Internet. (Please see our security statement above for further details.)
Privacy and Applying for a Loan
At AutoNation, we take your privacy very seriously. We know that information about you and your finances are sensitive. As we point out in the Consent Statement you must read before submitting a credit application, your credit application is submitted to the certified AutoNation dealership of your choice. Only duly authorized and qualified personnel at the dealership have access to your credit application. We will ask you for your contact information, such as name, address, phone, and email address; your financial information, such as monthly income, amount of debt, monthly rent or housing payment; and sensitive information such as date of birth and social security number. By submitting your credit application, you are giving consent to the authorized AutoNation dealership selected at the beginning of the application process to investigate your credit and employment history. A credit report may be obtained, in connection with this application, for a renewal or extension of credit for which application was made. Upon request, you will be told if a credit report(s) was/were obtained, and given the name and address of the credit reporting agency(ies) providing the report(s). Your credit information may be shared with third party lending institutions, which have a business relationship with the dealership that you have chosen for the purpose of providing auto loans. Once you have completed and submitted the credit application, you will be presented with a "Thank You" page, which discloses the address and phone number of the dealership that you have chosen. It is suggested that you print this page by pressing the print button on your browser. In the event that you have any questions or concerns regarding your credit application, please contact the dealership and ask for the Internet Sales Manager. The information received from consumers and/or customers who apply for and/or receive financing for personal, family or household purposes credit transaction is subject to our Financial Information Privacy Notice When creating a service appointment on any of our websites, your personal and vehicle information will be collected in accordance with the privacy policy stated by ADP and/or X-Time. Their privacy policy is available at: https://www.dealersuite.com/DSHome/Main/privacyPolicy.jsp. Upon collection, ADP and/or X-Time will share all collected information with us so that we can complete appointment scheduling.
Legal Disclaimer
We reserve the right to disclose your personally identifiable information as required by law and when we believe that disclosure is necessary to protect our rights and/or to comply with a judicial proceeding, court order, or legal process served on our Web site.
Our Security Procedures
The security of customer information is very important to us and we take a number of steps to safeguard it. We maintain physical, electronic, and procedural safeguards that comply with federal standards to guard non-public personal information about you. We limit access to personal and account information to those employees and agents who assist us in providing products and services to you. Employees who fail to follow our established standards are subject to disciplinary action. We also require third parties to whom we disclose nonpublic personal information to adhere to this Privacy Policy and to establish information security procedures.
How This Policy Applies to You
This Privacy Policy applies to our website users and this Privacy Policy replaces our previous disclosures to you about our information practices.
California Consumer Privacy Act (CCPA)
Supplemental Privacy Notice for California Residents
This supplemental privacy notice gives California residents additional information required by the California Consumer Privacy Act (the “CCPA”).
1. Your Rights
The CCPA provides California residents with specific privacy rights, including the right to receive a privacy notice, the right to know what information we have collected about you during the past 12 months, and the right to know what categories of personal information we have shared with third parties. CCPA gives California residents the right to opt-out of having their personal information sold1. CCPA also gives California residents the right to request deletion of your personal information.
This notice provides information about the categories of information that we collect from California residents generally, the sources of the information, the purposes for which we use the information, and the categories of third parties to whom we disclose the information for business purposes.
Please note that we may need to verify your identity before we can fulfill your request. If you are exercising rights on behalf of another person, please be prepared to provide proof that you have been designated as an authorized agent. Also, please understand that these rights are subject to some limitations, such as when we are retaining data to comply with our own legal obligations.
1The CCPA provides California residents with specific privacy rights, including the right to receive a privacy notice, the right to know what information we have collected about you during the past 12 months, and the right to know what categories of personal information we have shared with third parties. CCPA gives California residents the right to opt-out of having their personal information sold. CCPA also gives California residents the right to request deletion of your personal information.
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Category and Sources of Personal Information |
Representative Data Elements |
Purpose for Collecting and Sharing the PI |
Categories of Third Parties to whom this type of Personal Information is Disclosed for a Business Purpose |
Categories of Third Parties to whom this type of Personal Information is Sold |
Information about Your Rights and Choices |
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Contact Information We collect this type of information from:
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Data elements in this category include:
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We use this type of information to identify you and communicate with you, including:
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We may disclose this type of information to:
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We do NOT sell this information. |
You can opt-out of having your contact information used for direct marketing. To do this, visit our Privacy Policy and Consumer Rights . We will also delete your personal information from our marketing analytics files or de-identify it, so that it cannot be associated with you. We will retain a record of your marketing choice. We cannot delete the contact information associated with your transactions with us in all cases, as these are needed for our internal business purposes and to comply with law. We will retain your information in accordance with our records retention program and securely delete it at the end of the retention period. |
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Government-issued identification information numbers We collect this type of information from:
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Data elements in this category include:
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We use this type of information:
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We may disclose this type of information to our Service Providers and to:
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We do not sell this this information. |
We will delete these data elements upon request unless required for internal business purposes and/or to comply with law. We will retain your information in accordance with our records retention program and securely delete it at the end of the retention period. |
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Unique Identifiers We collect this type of information from: You, when you interact with our website using your devices. You, when you create an account |
Data elements in this category include:
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We use this type of information:
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Affiliates and Service Providers and to:
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We do not sell this information. |
You may request to review the data we currently have associated with you. To do this, visit our Privacy Policy. You may review your data, request that we do not sell the data, or even request that we delete the data. Please keep in mind the data is collected from website interaction and should you return to a website later we will begin collecting information again. |
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Transaction and Interaction Information We collect this type of information from:
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Data elements in this category include:
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We use this type of information:
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We may disclose this type of information to:
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We do NOT sell this information. |
We cannot delete transaction data, as these are needed for our internal business purposes and to comply with law. We will retain your information in accordance with our records retention program and securely delete it at the end of the retention period. |
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Inferred and Derived Information We create inferred and derived data elements by analyzing online and behavioral data. We collect this type of information from:
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Data elements in this category include:
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We use this type of information:
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We may disclose this type of information to our Affiliates and Service Providers and to:
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We do NOT sell this information. |
You may review the data we currently have associated with you by locating the Privacy Policy. You may review your data, request that we do not sell the data, or even request that we delete the data. Please keep in mind the data is collected from website interaction and should you return to a website later we will begin collecting information again. |
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Online & Technical Information We collect this type of information from:
We also associate information with you using unique identifiers collected from your devices or browsers. |
Data elements in this category include:
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We use this type of information:
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We may disclose this type of information to our Affiliates and Service Providers and to:
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We do NOT sell this information. |
To request deletion of online targeting data [link to cookie policy] You may review the data we currently have associated with you by locating the Privacy Policy. You may review your data, request that we do not sell the data, or even request that we delete the data. Please keep in mind the data is collected from website interaction and should you return to a website later we will begin collecting information again. |
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Credit Application Information We collect this type of information from:
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In addition to Contact Information, data elements in this category may include:
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We use this type of information:
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We may disclose this type of information to our Affiliates and Service Providers and to:
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We do NOT sell this information. |
You can review your credit application information. To do this, visit our Privacy Policy. We will also delete your personal information from our marketing analytics files or de-identify it, so that it cannot be associated with you. We will retain a record of your marketing choice.
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- Additional Disclosures for Large Businesses
[IF APPLICABLE: Include statistics related to consumer rights requests as required by CCPA for businesses that process PI pertaining to more than 4 million consumers]
[1] Personal information of children under 16 cannot be sold without affirmative consent. Sincro, an Ansira company does NOT sell any personal information, including that of children under the age of 16.
[2] Everyday Business Purposes encompasses the Business Purposes (as defined in the CCPA) and following related purposes for which personal information may used:
- To provide the information, product or service requested by the individual or as reasonably expected given the context in which with the personal information was collected (such customer credentialing, providing customer service, personalization and preference management, providing product updates, bug fixes or recalls, and dispute resolution)
- For identity and credential management, including identity verification and authentication, system and technology administration
- To protect the security and integrity of systems, networks, applications and data, including detecting, analyzing and resolving security threats, and collaborating with cybersecurity centers, consortia and law enforcement about imminent threats
- For fraud detection and prevention
- For legal and regulatory compliance, including all uses and disclosures of personal information that are required by law or for reasonably needed for compliance with company policies and procedures, such as: anti-money laundering programs, security and incident response programs, intellectual property protection programs, and corporate ethics and compliance hotlines,
- For corporate audit, analysis and reporting,
- To enforce our contracts and to protect against injury, theft, legal liability, fraud or abuse, to protect people or property, including physical security programs
- To de-identify the data or create aggregated datasets, such as for consolidating reporting, research or analytics,
- To make back-up copies for business continuity and disaster recovery purposes, and
- For corporate governance, including mergers, acquisitions and divestitures.
Inferred and Derived Information
Sincro, an Ansira company collects a limited set of data based on user interaction with a website with the intent of using the same data to personalize website experiences and target advertising that matches user interests. The kinds of data collected includes, but is not limited to, website visits, areas of interest and time spent on the website, IP address to determine location, platform type and referring pages. Under the California Consumer Protection Act, you have a right to request access to and control over data collected by Sincro, an Ansira company for the purposes named above.
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